How Much Does Missed Call Text Back Cost?
With Awava, missed-call text back is included in the Core plan ($1,297 setup plus $297 a month), together with your website and automated Google review requests, and in AI Pro ($1,997 setup plus $397 a month). Standalone text-back tools usually charge a monthly fee plus texting costs, and US carriers require business texting numbers to be registered first. The real comparison is against what an unanswered call costs you.
Included in Core
Core ($1,297 setup plus $297 a month) includes missed-call text back, your website and automated Google review requests.
Included in AI Pro
AI Pro ($1,997 setup plus $397 a month) adds the AI Receptionist and AI lead follow-up on every channel.
Month to month
Every plan is month to month and cancels with 30 days’ notice. The setup fee is charged once.
What you pay for with any text-back tool.
- A monthly feeMost tools charge a monthly subscription for the text-back feature, alone or bundled with other tools.
- Texting costsEach text sent and received carries a small message fee, passed on by many tools on top of the subscription.
- Carrier registrationUS carriers require business numbers that send texts to be registered (A2P 10DLC). Some tools charge for it or leave it to you.
- SetupSomeone has to write the first message, connect your business number and test it. Ask whether that is you or them.
More than one automatic text.
- From your own numberThe caller gets a text from the business number they just called, with one useful question about what they need.
- A conversation, not a noticeReplies land in one inbox on your phone, so you can pick up the conversation where the text left off.
- STOP honoredReplying STOP ends the texts right away. Texts go only to people who just called you.
- Part of a planCore also runs your website and asks every customer for a Google review after the job.
Work it out with your own numbers.
To see what missed calls cost you, open your phone’s call log for last month and count the missed calls. Multiply by the share that were real customers, then by how often you win a customer you actually speak to, then by your average job value. That is the monthly cost of calls nobody answered.
Questions about cost.
See what faster response is worth in your business.
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